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Sandra Howard

Sandra Howard

Chief Marketing Officer

As Chief Marketing Officer of KW, Howard will accelerate KW’s growth via strategic marketing, branding, and communications-driven innovation and initiatives.

Most recently, Howard served as principal of brand strategy at LERMA/, a full-service advertising agency based in Dallas, Texas, where she developed insight-driven strategy and integrated marketing campaigns for wellness and lifestyle clients.

Before that, Howard spent over a decade at AT&T, leading enterprise-wide advertising best practices and unified the company’s messaging and brand story across all platforms and business units, showcasing how technology enhances everyday life.

As the Corporate Brand Marketing and Business Advertising Vice President at AT&T, she also directed the company’s largest B2B brand repositioning.

Earlier in her career, Howard served as the Advertising and Marketing Communications Director at Southwest Airlines, a Senior Consumer Insights Consultant at Edelman, and as the Senior Director of Consumer Insights and Advertising at Burger King.

Howard has been recognized with top industry honors, including a Gold Cannes Lion for AT&T’s “It Can Wait” campaign, a North American Gold Effie Winner for Southwest’s “Bags Fly Free” TV campaign, and recognition in Adweek as a Guerrilla Marketer of the Year.